If you're starting with a newborn, you may be wondering...
- Is the room too hot?
- Is the room too cold?
- What should my baby sleep in?
- Why do they wake so often?
- Should I have a routine?
- Why do they only seem to sleep when I'm holding them?
- Am I doing this right?
First: There is a lot of normal in newborn sleep.
Newborns don't arrive with a day and night clock.
Newborns don't have the mature circadian rhythm that older children and adults do.
Their sleep is spread across day and night, with frequent waking for feeding and other needs.
Their sleep cycles are also much shorter.
So when your newborn wakes after what feels like a tiny amount of sleep, it isn't necessarily because you've done something wrong.
Their sleep biology is simply very different.
Your job isn't to make a newborn sleep like an older child.
In those early months, sleep is developmental.
Your baby is learning day from night, developing their internal rhythms and gradually becoming more capable of longer periods of consolidated sleep.
That means the environment should support them — not become another source of pressure for you.
Safe. Comfortable. Simple. Responsive.
That's enough.
Start with the fundamentals.
Keep it simple. Safe, comfortable, and made from natural, low-tox fabric.
That's all a newborn's sleep space needs.

01 — Follow safe-sleep guidance
Set up your baby's sleep space according to current recommendations from your local health authority and healthcare professional.

02 — Avoid overheating
Babies are more vulnerable to overheating, so appropriate layers and attention to their cues matter.

03 — Keep things simple
A newborn doesn't need a perfectly styled nursery to sleep well.

04 — Create gentle day/night cues
Light and activity during the day, darkness and lower stimulation at night can help support developing rhythms.

05 — Let sleep develop
Your newborn's sleep will change dramatically over the first months.
Beautiful shouldn't come at the expense of thoughtful.
We wanted Minó to begin where children's bedding often doesn't: the very first sleep space.
Minó bassinet and cot sheets use Rest Weave™, our linen-cotton weave, built for how newborns actually regulate temperature.
Soft from the first wash. OEKO-TEX® Standard 100 certified, tested against 1,000 harmful substances.
Beautiful enough for the room. Thoughtful enough for the baby.
Always follow current safe-sleep recommendations for your baby's age and stage.
“Organic” doesn't automatically mean safer.
When I was buying bedding for my son, I did what most parents do. I looked for “organic cotton” and assumed that meant it was free from harmful chemicals.
It doesn't.
Organic refers to how the cotton was grown. Not everything that may be added to the fabric during manufacturing.
The certification that actually matters for this is OEKO-TEX® Standard 100.
It's a globally recognised textile standard that tests for harmful substances. Every piece of Minó bedding carries it.
Not because it's a nice-to-have. Because when something sits against a child's skin for hours every night, we think knowing what's in it should be the bare minimum.
— Mel, Founder






